Spend 10 minutes a day online and watch your connections grow sky-high.
It’s safe to say that, if there’s one thing we’ve learned in this post-pandemic world, it’s the importance of having an online presence.
Which goes hand in hand with increased efforts into social networking and social selling performance.
In fact, almost 90% of sellers can confirm the effectiveness of social selling for their business.
With more than 1 billion users in more than 200 countries, social media is THE platform to engage with prospects, colleagues, and potential business partners.
Even knowing that social media is such a great tool to enhance your online presence and nourish strong relationships with your connections, building your network can be intimidating.
So, how can you expand your professional network while making sure to make the right connections?
Follow these 6 tips while spending just a few minutes a day online and see the results for yourself!
1. Optimize Your LinkedIn Profile
The first step to getting more connections on LinkedIn™ is optimizing your profile.
Remember first impressions matter! Your LinkedIn™ profile is the first thing people will look at before accepting or sending you a connection request.
Take the time to select a professional looking picture and pay special attention to your work experience and relevant skills.
If you’re not sure about what’s missing, evyAI’s profile optimizer will help you improve your LinkedIn™ profile in just a few minutes.
PRO TIPS: Don’t forget to include keywords and write a compelling headline.
2. Write Engaging Content on LinkedIn
This might seem obvious, but posting often increases the opportunity for engagement.
Whenever a connection likes or comments on your post, it’s more likely that their connections will see your posts in their own feeds.
It is also a great way to stay top-of-mind with your current connections, as they will frequently hear from you.
With evyAI’s Idea Generator, you can plan a whole month’s worth of content in just a few minutes.
Even better, you can then turn to evyAI’s Post Writer to generate posts using those ideas. Combine the Post Writer with our Persona feature and create content that feels authentic to you!
3. Optimize Your LinkedIn™ Posts
Add images and video to your posts.
According to research, video content is re-shared 20 times more, and posts with images get twice the comments!
Aside from visuals, other ways you can optimize your posts are:
- Make your posts easy to read
- Make good use of hashtags
- Include keywords.
4. Personalize Your LinkedIn™ Connection Notes
The important thing to remember here is to avoid being spammy!
Don’t fire off hundreds of connection requests to people you don’t know.
You’re much more likely to connect with someone if you send them a personalized connection note introducing yourself and providing some context.
Take a minute to look at their profile and say something like: “I really appreciate your perspective on XX and would love to connect.”
With the evyAI Google Chrome extension, you can summarize a LinkedIn™ profile in seconds and find areas of interest in common.
5. Save and Organize Important LinkedIn™ Profiles
Liking and commenting on your connection’s posts is key to increasing your visibility and engagement.
Instead of waiting to come across their posts on your feed, let’s be intentional about it.
evyAI’s Saved Profiles feature allows you yo keep track of your connections’ activity and organize their profiles into custom lists, so that you never miss a chance to interact with them!
6. Stay Consistent on LinkedIn
We’ve said it once, we’ll say it again: The fortune is in the follow up!
Besides posting consistently to gain visibility, nurturing your relationship with your connections is a huge part of LinkedIn™ networking.
Don’t post and ghost: reply to comments and DMs, comment on their posts and keep the conversation going!
Growing your LinkedIn™ connections doesn’t have to be overwhelming or time-consuming.
By dedicating just a few minutes a day and following these six actionable tips, you’ll be well on your way to expanding your professional network, strengthening relationships, and enhancing your online presence.
Remember, consistency is key—so stay active, stay engaged, and watch your LinkedIn™ network grow!
Try out evyAI for FREE by installing the Chrome extension here.
If you like evyAI consider upgrading to premium at evyai.com/upgrade.
